Bourassa-Sauvé: the new Liberal MP won her bet by recruiting 1,000 members in three weeks

Bourassa-Sauvé: the new Liberal MP won her bet by recruiting 1000 members in three weeks

BET À DAY

To win the nomination in Bourassa-Sauvé, the new Liberal MP Madwa-Nika Cadet pulled off a feat: selling 1,000 membership cards in just three weeks, or one-twentieth of the membership in the PLQ.

His secret? “I knew that in the context of an inauguration, because I didn't have a lot of time, my strategic advantage was to seek out people who are outside the usual networks,” says the young woman. 32 years old in an interview with our Parliamentary Office.

“Because everyone is somewhat in that bubble,” she adds.

Thus, rather than contacting the list of members to be renewed, as most aspiring candidates do, Ms. Cadet appealed to her networks, mainly in the Haitian community, very present in Bourassa-Sauvé.

“Because I have a big family, most of my volunteers are people from my family. It was literally my father, my mother, my godfather, my uncle. It was about forty or fifty people who know people from near or far in Montreal North,” she says.

“Because I thought it would be easier to convince people who have a direct link with them,” confides this former president of the PLQ's Youth Commission

Her score has also aroused disbelief among her opponents, with whom Le Journal spoke.

Over a longer period, city councilor Chantal Rossi sold 335 cards, while the founder of the Montreal North Legal Clinic, Me Marie-Livia Beaugé, has recruited nearly 500 new members.

Youth social mobility

Not surprisingly, Madwa-Nika Cadet was easily elected to the liberal castle of Bourassa-Sauvé on October 3.

She now wants to work to increase “social mobility of the young people of Montreal North, which is why she first got involved in politics at the age of 18 alongside former minister Line Beauchamp.

When her family is arrived from Haiti to settle in Quebec 42 years ago, her grandmother could neither read nor write.

Her father went back to school to become an accountant, while the young Madwa-Nika was in high school herself.

Systemic issues

She wants to help other families follow a similar path. “For me, everything is systemic,” she says. It is notably by improving economic development that we will be able to resolve the issues of poverty and violence that too often characterize Montreal North.

“The single mother who has to take the bus to go to work on Chabanel, she cannot offer the same supervision time to her children. So here, two issues, economic development and transportation, have an impact on the supervision of young people, on homework help, and on the rest, “she illustrates.

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